This article is in series. To read the next myth, click on the link and the end of the article. Self-publishing is one of the most fantastic door-openers of our time. From the dreamer, to the struggling writer to the veteran, everyone now has a voice in … wait for it … the information age. We are all voices of authority in the information age. Sometimes, I am not certain if the deluge of information is a good or bad thing. The only thing I am sure of is that it is fun to be alive in this season of human development.
Picture it that at the click of a button, and after typing a few choice words on a search engine such as Google, you can find information on any topic that catches your fancy. The loudest seller of website development and internet marketing tools spins their sales pitch on the angle that you can write on anything that you know and love, and make a fortune doing it riding on this modern-day search engine miracle.
Enter the hype, and new annual multi-million profit businesses are standing on the self-publishing platform. Online businesses like Amazon, including their publishing sister site, CreateSpace, are coming up top on the list of highest earners for years in a row.
In this fantastic spin on things swirls the deception of self-publishing as an open play field for anyone and everyone to make millionaire status easily and on something they both love and appreciate. A significant number of the ideas that run on that platform are true, while others are ‘sub-truths’ that border on lies. They are not entirely untrue, and in fact they are not untrue, they are a version of the traditional lies of omission, but with a twist.
When not fully understood, the self-publisher will, has, and will continue to lose thousands (not just hundreds) of dollars on the online self-publishing bandwagon. The myths are many, but I will only delve into the primary seven that are ruining the day for authors taking the self-publishing path.
I am a ghostwriter and working with online authors, I have seen some pretty scaring things happening to well intended authors. I write this piece because it is important to ensure that anyone going into self-publishing does not get sucked in by the myths of internet marketing sales pages.
What are these self-publishing myths, how can you protect yourself from them, and how will they play out in the coming years from 2013?
Myth One — everyone can write because everyone knows something
The old adage of the writing world is true, everyone has a story within them. The truth of the saying and the literal execution of it are seriously different. Whereas everyone has a story within them, not every one is ‘equipped’ to put that story into a book format. Mark that word, ‘equipped’.
Whereas everyone does have a story, there are rules of grammar, pros, fiction, non-fiction, and all sorts of things that make reading more pleasant to the reader’s mind. Just as we cannot do away with professional medical services because there are tons of self-help medical and health blogs out there, we cannot do away with the professional writer.
To go to the Second Myth, click here...
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